Previously I’ve discussed how the modern publishing world has changed, and authors need to understand what these changes means if they want to be successful. I have a guest post over at Blogging Authors that discusses this issue in more depth. Using the case of a close friend who recently secured a publishing contract with an established publisher, but was turned down by a literary agent, I note in part:
The key point is that mainstream presses have largely abandoned the “small” (niche) book market; they are signing authors with wide name recognition or marketing “platforms” that can guarantee initial press runs in the tens of thousands of books. Agents have found their money in matching publishers with potential big sellers, not cultivating new talent.
The implications are pretty important for authors, particularly new ones, who now find themselves with fewer and fewer options among established publishers.Take a gander through the complete blog post over at Blogging Authors as well as my previous posts on this blog here and here.