Category: Marketing

What New Authors Need to Do: Market

My money quote from Grael Norton, acquisitions editor for Wheatmark, during Wednesday’s webinar at the…

 Posted in Marketing

How to Manage Sales Expectations

Oddly, I don’t remember obsessing over book sales for my first book. I had a…

 Posted in Marketing, Publishing

What to Include in a Synopsis

Irene Watson has a nice post over at Readerviews.com, an on-line book reviewer, on what…

 Posted in Marketing

Book Sales By the Numbers

It may seem like an odd question, but when do you know your book’s a…

 Posted in Keys to Success, Marketing, Publishing

On the Effectiveness of a Marketing Campaign

Perhaps the biggest barrier I faced with the publication of A Warrior’s Soul was a…

 Posted in Keys to Success, Marketing

What’s in a Book Review?

A funny thing happened on my way to “birthing” my fifth book: I began to…

 Posted in Marketing

Secret (Literary) Agent Math

Ever wonder why literary agents and book publishers don’t take on your awesome, life changing…

 Posted in Marketing, Publishing Tagged , , , ,

The Humbling Truth about Choosing Book Covers

As an author, I’ve been fortunate because I’ve had substantial input in the design of…

 Posted in A Warrior's Soul, Editing Layout and Formating, Marketing

Your Book Costs How *#&! Much? Part 3

My previous posts on book pricing covered the importance of marketing and distribution systems (Part…

 Posted in A Warrior's Soul, Marketing, Pirate of Panther Bay, Publishing

Your Book Costs How *#&! Much? Part 2

This is the second post in a three-part series on how to realistically price books…

 Posted in Keys to Success, Marketing, Pirate of Panther Bay, Publishing