Guerilla Book Marketing 101

I have a series of three guest posts over at Blogging Authors that discuss marketing strategies for new and niche authors. The first post, “Guerilla Book Marketing 1: Planning and Implementation,” appeared on Friday, September 30, 2011, and discusses the steps (including a chronology) I used to launch my newest novel A Warrior’s Soul. The second post will appear on Friday, October 7th, and will include an evaluation of those efforts (including benchmarks). The third is scheduled to appear on Friday October 14th.